Design and copywriting for Career Portal website, email campaign and mascot for candidate referrals and internal mobility. The goal here was to encourage employees to refer candidates from their network and advance their own careers within the company.

Creating a single site made sense, but communicating the different messages visually was a challenge. This is how I came to design the friendly little referral/mobility man. He is less of a logo, and more of a mascot! "Improve yourself, cash in on that referral bonus," he says.

The product was a measured success, saving the company a substantial amount on recruitment costs.

Created for a global, predominantly European audience. Designed based on existing AGT International website.


Symbol creation
UI & Visual Design